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A Values-Led Innovation Framework

Values-led innovation requires a strong operating framework. For successful innovation, you will need to: 

  • Determine how you will set innovation direction and criteria 

  • Create innovation flow paths and feedback loops

  • Identify new ways of working 

  • Discern talent gaps

  • Establish funding mechanisms 

OG9 Framework offers a system for aligning teams around smart data-driven choices. Fifteen cards keep critical conversations focused and on track. You use the cards with your teams to create common language and make brand-relevant decisions to propel robust innovation. 

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OUR DIRECTION

Compass
Life Cycle
Spectrum
Risk
Portfolios

 

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HOW WE ORGANIZE

Centers
Resources
Pathway
Collaboration
Governance

 

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HOW WE WORK

Mindset
Talent
Elevation
Design
New Worlds